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Essential Negotiating Tactics Everyone Should Know

By Len Penzo

keep calmI have always believed that one of the most important life skills that every person should have mastered before setting out on their own is the ability to successfully negotiate.

For most of us, negotiating skills are usually needed shortly after we leave home to strike out on our own for the very first time. For example, the opportunity to engage in negotiations often comes into play when we get our first job, move into our first apartment, and buy our first car.

With that in mind, here are the essential tips that I always follow to ensure that I get the most from my negotiations:

Don’t Be Afraid To Ask For Better Terms

It really isn’t that hard to ask someone, “Is that the best you can do?” But I know a lot of people who are afraid to ask for better terms on anything. That can be a costly mistake. If you don’t ask you’ll never know. Remember, the worst thing that can happen is the other party will say “no.” I’ve successfully asked for better terms in places you would never suspect. For example, I’ve gotten some really nice deals from my local grocery store manager for products that I found to be approaching their expiration or use-by dates.

Don’t be Timid

When you negotiate with conviction, you signal strength to the other party. On the other hand, if the person you’re negotiating with senses weakness, they’ll capitalize on your lack of conviction and balk at your half-hearted attempt to get a better deal.

Hold Your Cards Close to Your Vest

Knowledge is power. That’s why when you ask a car salesman for a price, he’ll usually reply with something like, “How much do you want to spend?” — or even worse, “How big of a monthly payment do you want?” Why? Because it reveals critically important information that gives the salesman a big advantage in the negotiation process. Several years ago, I needed a block wall built in my back yard. I had saved roughly $10,000 for the project, but I never revealed that info to the contractors I contacted. After all, if they knew that I was willing to pay $10,000, you can bet all of the bids would have come in at that price.

Inflate Your Initial Negotiating Position

Asking for more than you actually want serves two key purposes: 1) It gives you negotiating room to come down from your initial conditions; and 2) It lets the other party feel as if they are gaining an edge in the negotiation process. On a related note:

Be Flexible

No, “take it or leave it” is not a smart negotiating tactic. It’s a knucklehead approach that does little more than alienate the other party. If you expect to get something during the negotiation process, you’ve got to be willing to give a little too. Such an approach fosters goodwill with the other party and usually encourages them to yield a bit on their terms too.

Believe it or not, there are even more tips that will help you become a better negotiator. I discuss them in Part 2.

Photo Credit: Martin Burns

16 Comments December 1, 2014

Comments

  1. 1

    moneystepper says

    I’ve often heard when it comes to negotiating that you should have a plan before you go it and stick to it!

    I would disagree with this slightly. Whilst I think it is good to have a plan, its not the best idea to stick with it rigidly.

    Say for example, you are about to put an offer on a house. Its on the market for $100k. You plan to make an offer of $90k and are willing to pay a maximum of $95k.

    But, then you talk to the seller and they say that they really need to sell the house quickly because they are moving away and are in a chain, etc etc.

    Are you going to stick with your plan? I hope not. Be flexible and listen intently during the negotiation and flex your original plan accordingly.

    Reply
  2. 2

    Mike says

    The most powerful negotiation tactic tool ever devised: your feet. If you ask a seller to waive a fee or make a reasonable accommodation on a price and they refuse, tell them good bye. Getting up and walking toward the front door will nearly always change a reasonable seller’s mind. Why? It makes absolutely no sense to lose an entire sale over a fee or small discount.

    Reply
  3. 3

    Jayson says

    Negotiating is really not my forte, especially when I and my wife are at in a market. I don’t know what is wrong but it seems like women have more advantage when it comes to negotiating because of their “charm”. But, I am really learning how to negotiate appropriately. I think I am targeting to shake “timidness” off.

    Reply
  4. 4

    How To Save Money says

    Thanks for these tips! Negotiation is the skill that I really want to develop in myself..

    Reply
  5. 5

    Aaron says

    Thanks Len – these are great. I would challenge the “take or leave it” approach being a poor approach to take. Sometimes it can be very advantageous – esp if you feel like the other party won’t / or isn’t budging. Being desperate is never a good position – and if you can walk – it may work in your favor. Of course, this assumes you have other options. If you don’t – then you’d better give a little.

    Reply

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