Aside from the vegetarians and vegans of the world, who doesn’t love a good steak?
On second thought, there are more than a few vegetarians and vegans out there who, when pressed, will sheepishly admit they love steak too.
I only bring this up because last month I received yet another mailbox offer from Omaha Steaks imploring me to try their products.
Frankly, I have to admire Omaha Steaks’ persistence because, after an almost decade-long courtship, I finally gave in and agreed to try their introductory “American Celebration” offer for “$59.99” which included:
- four (4) 5-oz. filet mignon steaks
- two (2) 5-oz. top sirloin steaks
- two (2) 4-oz boneless pork loin chops
- eight (8) quarter-pound burgers
- eight (8) 3-oz gourmet jumbo franks
- four (4) 5.5-oz. stuffed baked potatoes
After trying everything in my introductory sampler, I will say all of the meat was good. Now, I can’t say that the Omaha Steaks meat is a noticeable step up in quality from the steaks and chops being offered at my local Costco — or even Walmart for that matter. Yes, I’m sure there will be people out there who disagree with me — but I’ll bet they’re in the minority.
With that in mind, I did a price comparison of my Omaha Steaks introductory special to the same basket of items from my local Walmart. Where there was no direct comparison, I used the closest available substitute. For example, my local Walmart didn’t sell pre-packaged quarter-pound hamburger patties; so I used the price for their bulk ground beef instead.
Anyway … here is my detailed price analysis comparing the introductory “$59.99” Omaha Steaks offer I received in the mail to a similar package of goods from Walmart:
As you can see, at “$59.99” the Omaha Steaks deal is about $10 more expensive than Walmart. That 20% price premium is reasonable — assuming you find that Omaha Steaks comes with a noticeable quality upgrade over Walmart’s fare.
Here’s the rub: After you include the $17.99 shipping charge, the final cost of the Omaha Steaks introductory package actually comes to $77.98. Uh huh. That’s a 55% premium over the similar Walmart package that many people may find even harder to swallow. Er … so to speak.
Of course, common sense suggests that the introductory offer I received from Omaha Steaks’ is based on some one-time deep discounts not offered to returning customers. With that in mind, I went back to the Omaha Steaks website to evaluate their typical prices. Here is a sample of some of Omaha Steaks offerings this week (along with the applicable competing price from Walmart):
- eight (8) 8-ounce top sirloins at $26.25/lb. (vs. $7.44/lb. at Walmart)
- eight (8) 8-ounce ribeyes at $32.25/lb. (vs. $9.97/lb. at Walmart)
- six (6) 8-ounce filet mignons at $40/lb. (vs. $18.82/lb. at Walmart)
- six (6) 18-ounce t-bones at $27.41/lb. (vs. $10.47/lb. at Walmart)
- eight (8) 10-ounce bone-in pork chops at $13.80/lb. (vs. $4.68/lb. at Walmart)
So, as you can see, Omaha Steaks are pretty pricey. Strike that; they’re extremely pricey.
That’s not to say some home-delivered Omaha Steaks wouldn’t make a thoughtful birthday or Christmas gift. I know I certainly wouldn’t mind! (Hint, hint.) But if you’re on a tight grocery budget, you’ll definitely save a significant amount of money by buying your meat at Walmart.
As for those of you who prefer higher-quality cuts of meat at reasonable prices, stick with your local butcher or Costco.
Photo Credit: Omaha Steaks