This is a product review for Blue Apron.
Product Overview: Blue Apron is a fresh ingredient and recipe delivery service designed to help home chefs of all skill levels cook creative and tasty meals at home. Each week, Blue Apron does the menu planning and shopping, working closely with suppliers and farmers who set the highest-quality standards for every ingredient. They then deliver the food — fresh to your door — so all you have to do is cook it up; the only ingredients you’ll need in your pantry are salt, pepper and olive oil.
Me: So, let’s cut right to the chase, Honeybee. After sampling three meals from Blue Apron this week, what did you think?
Honeybee: I thought they made you look like chef Gordon Ramsay for a few nights.
Me: I know, right? I can’t take all the credit, though.
Honeybee: Actually, you shouldn’t take any of the credit; I saw you reading the step-by-step pictured instructions included with the ingredients for each meal — which, by the way, are packaged in perfect proportions. So you didn’t even have to measure anything.
Me: You noticed, huh? Blue Apron really does make it easy. As they note on their website, the service is designed to teach folks like me how to cook new recipes that they probably haven’t tried before, using seasonal, farm-fresh, locally-sourced ingredients. Which meal was your favorite?
Honeybee: They were all good — but my fave was the Spanish-style Smoky Pork Burgers with Roasted Vegetables, Baby Greens & Piquillo Pepper Sauce. Yummy!
Me: That was good. But my favorite was the Chicken Yakiniku with Sesame-Marinated Carrots, Baby Bok Choy, and Garlic Rice. It was really tasty! I’ll be honest, I never heard of yakiniku until Blue Apron introduced it to me; they describe it as “a Japanese barbecue sauce with a touch of heat that combines the sweet notes of teriyaki with the savory depth of sesame.” Whatever. I just know that it was delicious.
Honeybee: The Chicken Yakiniku was my second favorite meal. But even the last meal we tried, the Tangelo & Honey-Glazed Salmon with Farro, Apple and Crispy Rosemary was really good — even though I’m not a big fish eater.
Me: I’m not a fish fan either, but I enjoyed the salmon, too — which I think says a lot about the strength of the recipes. What I loved about all three meals was that the ingredients perfectly complemented each other. The tangelo and honey gave the salmon a creative pop that elevated the dish to a place I never could have imagined on my own.
Honeybee: I just hope you learned from Blue Apron that there are other culinary gimmicks out there besides adding a can of corn to the Hamburger Helper.
Me: Hold on now … that’s not the only culinary trick in my repertoire!
Honeybee: You’re right. You also like to toss sliced hot dogs in with the “blue box” mac and cheese from time to time.
Me: Yes. Thank you.
Honeybee: You’re welcome.
Me: I’ll be honest. When I first opened the box, I thought there wasn’t enough food. It was though; I was thoroughly satisfied after eating all three meals.
Honeybee: I agree. The meals are perfectly portioned and the calorie count and fat content are great for people trying to control their weight.
Me: Yep. It’s hard to believe, but each of the meals were approximately 650 calories and 12 grams of fat — or less!
Honeybee: I think you should explain to this blog’s regular readers how Blue Apron’s service works.
Me: Both of them?
Honeybee: Absolutely. In fact, why don’t you explain it to the poor people who ended up reading this article by accident too?
Me: Okay. Blue Apron offers two plan options with no commitments or fees: 1) a two-person plan for $59.94 that consists of three recipes delivered once per week; and 2) a kid-friendly four-person family plan, where you can choose two weekly recipes for $69.92 or four recipes for $139.84. And shipping is always free.
Honeybee: So that’s $9.99 a meal for the two-person plan, and $8.74 per meal for the family plan?
Me: Correct … but how did you come up with those numbers so fast?
Honeybee: I’ll never tell. Do subscriptions to Blue Apron automatically renew each week?
Me: Yes, they do … but there’s no minimum commitment, so you can skip orders at no charge up to five weeks in advance, or stop your subscription at any time; a simple email to Blue Apron is all it takes to cancel. When you become a subscriber, Blue Apron charges your credit card three to six days before each week’s delivery date.
Honeybee: Is Blue Apron vegetarian friendly?
Me: Of course it is; their two-person plan has a vegetarian option — and in case you’re wondering, Blue Apron’s culinary team never repeats the same recipe in a single year either.
Honeybee: Obviously, I love the service. In fact, I intend on keeping our subscription because I think the two-person plan is reasonably-priced for a couple like us, with two older teenagers who aren’t home for dinner as often as they used to be.
Me: I’m with ya, Honeybee. Just don’t tell that to the dog.
Honeybee: Jack? Why is that?
Me: Well … because with these Blue Apron meals, there’s never any leftovers.
Photo Credits: The Honeybee