{"id":41599,"date":"2026-01-21T04:15:27","date_gmt":"2026-01-21T12:15:27","guid":{"rendered":"https:\/\/lenpenzo.com\/blog\/?p=41599"},"modified":"2026-01-17T10:11:31","modified_gmt":"2026-01-17T18:11:31","slug":"a-few-fun-facts-about-the-average-coupon-user","status":"publish","type":"post","link":"https:\/\/lenpenzo.com\/blog\/id41599-a-few-fun-facts-about-the-average-coupon-user.html","title":{"rendered":"A Few Fun Statistics About the Average Coupon User"},"content":{"rendered":"<p><a href=\"https:\/\/lenpenzo.com\/blog\/wp-content\/uploads\/2014\/01\/coupon.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-23708\" title=\"coupon\" src=\"https:\/\/lenpenzo.com\/blog\/wp-content\/uploads\/2014\/01\/coupon.jpg\" alt=\"coupon statistics\" width=\"395\" height=\"263\" srcset=\"https:\/\/lenpenzo.com\/blog\/wp-content\/uploads\/2014\/01\/coupon.jpg 500w, https:\/\/lenpenzo.com\/blog\/wp-content\/uploads\/2014\/01\/coupon-300x199.jpg 300w\" sizes=\"auto, (max-width: 395px) 100vw, 395px\" \/><\/a>How often do you use coupons when you are shopping online or in local stores? One of the best ways to save money is by using coupons. It&#8217;s no secret that more people are looking for smart ways to reduce costs \u2013 and coupons are one of the easiest and most convenient ways to do that. Even so, many people avoid using coupons \u2013 either because they do not want to take the effort to identify discounts which are going to work, or because they do not want others to believe they are poor.<\/p>\n<p>But interestingly enough, most of us have exactly the wrong mental image when we picture the average coupon user. In truth, people who live in <a href=\"https:\/\/lenpenzo.com\/blog\/id9958-time-for-a-new-income-benchmark-100000-aint-what-it-used-to-be.html\" target=\"_blank\" rel=\"noopener noreferrer\">households making $100,000<\/a> or more are twice as likely to use coupons than those who earn $50,000 or less. So, with that in mind, the sight of someone handing a coupon over to a cashier at the grocery store actually may be an indication that they make <strong><em>more<\/em><\/strong> money than the average consumer.<\/p>\n<p>Why do high earners &#8212; including your typical <a href=\"https:\/\/lenpenzo.com\/blog\/id1151-19-things-the-millionaire-next-door-wont-tell-you-2.html\" target=\"_blank\" rel=\"noopener noreferrer\">next door millionaire<\/a> \u2013 use coupons? It&#8217;s really no secret: the savings they can add up to are actually quite substantial.<\/p>\n<h3>Coupon Statistics<\/h3>\n<p>There are some real-world coupon statistics to help back that up. Even so, only 1% of shoppers redeem coupons. Here are some of those statistics:<\/p>\n<ul>\n<li>42% of coupon users manage to save $50 a week<\/li>\n<li>21% are able to save $80 per week<\/li>\n<li>Each person in the US is offered more than $2000 in coupons every year<\/li>\n<li>An average of $20 in coupons per person is redeemed in the US every year<\/li>\n<\/ul>\n<p>And while $50 per week doesn&#8217;t sound like much, in reality, it adds up to $2600 per year \u2013 if you think about it, that is like getting a modest pay increase.<\/p>\n<p>It&#8217;s worth stating again: When they are used diligently and astutely, coupons are among the best ways to save money throughout the year. So get clipping!<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: right;\"><span style=\"font-size: smaller;\">Photo Credit: Rose 3694<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How often do you use coupons when you are shopping online or in local stores? One of the best ways to save money is by using coupons. It&#8217;s no secret that more people are looking for smart ways to reduce costs \u2013 and coupons are one of the easiest and most convenient ways to do [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":41600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","pmpro_default_level":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[466,467],"tags":[],"class_list":{"0":"post-41599","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-saving","8":"category-shopping","9":"pmpro-has-access","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A Few Fun Statistics About the Average Coupon User<\/title>\n<meta name=\"description\" content=\"It&#039;s really no secret: coupon savings can be substantial. With that in mind, here are some real-world coupon statistics to help back that up.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lenpenzo.com\/blog\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Few Fun Statistics About the Average Coupon User\" \/>\n<meta property=\"og:description\" content=\"It&#039;s really no secret: coupon savings can be substantial. With that in mind, here are some real-world coupon statistics to help back that up.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lenpenzo.com\/blog\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\" \/>\n<meta property=\"og:site_name\" content=\"Len Penzo dot Com\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/LenPenzo\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-21T12:15:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lenpenzo.com\/blog\/wp-content\/uploads\/2017\/02\/coupon.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Erica Quinn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@LenPenzo\" \/>\n<meta name=\"twitter:site\" content=\"@LenPenzo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erica Quinn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\"},\"author\":{\"name\":\"Erica Quinn\",\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/#\\\/schema\\\/person\\\/e01c7442468dd533936fa980bab8a31b\"},\"headline\":\"A Few Fun Statistics About the Average Coupon User\",\"datePublished\":\"2026-01-21T12:15:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\"},\"wordCount\":331,\"commentCount\":11,\"publisher\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/coupon.jpg\",\"articleSection\":[\"Saving\",\"Shopping\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\",\"url\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html\",\"name\":\"A Few Fun Statistics About the Average Coupon User\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/id41599-a-few-fun-facts-about-the-average-coupon-user.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/lenpenzo.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/coupon.jpg\",\"datePublished\":\"2026-01-21T12:15:27+00:00\",\"description\":\"It's really no secret: coupon savings can be substantial. 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